The Reynolds Plantation golf development and community located less than an hour from Atlanta proper on Lake Oconee is getting a new logo to start 2016. Spring is a time for renewing, rebirth and a refresh and that is the thought behind Reynolds’ new logo, but don’t worry, Reynolds Plantation is still one of the premier golf communities in the world with six world-class golf courses, four marinas, the Lake Club wellness center, and an award-winning tennis center. Reynolds is a popular vacation destination, centering around The Ritz-Carlton Reynolds, Lake Oconee, a 251-room lakefront resort and spa, which was named a 2015 AAA Five Diamond Lodging and 2014 Forbes Four-Star resort
Reynolds Plantation on Lake Oconee—famous for a legacy of luxury living and its collection of stellar amenities along the shorelines of Georgia’s Lake Oconee—it has been identified by the iconic symbols of the woodland duck in flight and the signature script of the Reynolds name. And for the past three years, new ownership and new investment have created a renaissance for the community that now invites a more modern and simplified rebranding as Reynolds Lake Oconee.
“While our symbols may have changed, the values behind them have not,” explains John Gunderson, president of Daniel Corporation’s community division, the asset manager for the property. “There is incredible brand equity in the Reynolds name, as there is in the name of our most precious natural asset, Lake Oconee. Highlighting them together in this clean, concise way was a natural evolution of this heralded brand. The physical assets across nearly every corner of the community have been updated and improved, and we feel that refreshing the brand reflects this, while maintaining a connection to the long, proud history of Reynolds.”
Reynolds Lake Oconee continues to be a vibrant community of nearly 4,000 multi-generational families and their friends who share a passion for the outdoors and savor their time together. Located along one of the most treasured lakeside settings in the country, Reynolds Lake Oconee has established itself as a leader in sports and leisure activities on land and water, as well as a cultural and culinary center with a passion for music, the arts, and regional cuisine. Reynolds is a lifestyle and the new is taking flight in many of the same ways Reynolds Plantation has over the years. For more information, visit www.reynoldslakeoconee.com. Plan your visit to Reynolds Plantation.
