America’s favorite bodysuit-making company is finally coming to an unfortunate end. Known for their notoriously sexual advertisements and distinct-looking models, American Apparel has been a dead man walking for the past two years.
The company ousted its problematic CEO in 2015, Dov Charney. Soon after, the company headed downhill at a fast pace.
Atlanta had three separate American Apparel retail locations available for customers to shop at. The Buckhead location was the first to be shut down back in December of 2016. The remaining two locations, which are located in Little Five Points and Atlantic Station are scheduled to close in April of 2017.
“I’m really sad that this is happening. I go to AA for all of my basic fashion necessities,” said Tai Savage, an avid American Apparel customer.
American Apparel has been a provider to many businesses for wholesale quality logo-less tee shirts. Companies such as Apple, Eero, Twitter, and Google are just a few businesses that American Apparel has worked with by providing tee shirts for their printing.
Even then, however, providing t-shirts simply isn’t enough to keep the doors open. Even former employees felt like it was only a matter of time before American Apparel was forced to close its doors for good.
“I honestly saw it coming. My store was managed by an 18-year-old girl who gave hours out to whoever asked for them. ‘Customers’ would come in and steal clothes by arms full,” One ex-employee, who preferred to remain anonymous, explained.
The remaining two stores plan to have blowout sales as April gets closer.
